commercial
Shell construction, escalator, red wine.
Tim moves in – before the screed has even dried.
Video teaser for the upcoming completion.
How do you make an unfinished living space come to life? By staging it as if it were already moved into. For the spot promoting the new Q45 residential project, that’s exactly what we did: with furniture, decor, and a dash of humor, our protagonist Tim moved straight into the shell construction – complete with guests, a bicycle, and shared-apartment vibes.
The camera was there to capture what defines the spirit of Q45: urban, unconventional, right in the heart of the city. Not a classic real estate film, but a casual, attention-grabbing spot that shows what living here could look like – and why you should get involved now.